As a child I used to love Chinese New Year. I looked forward to new pajamas and clothes, along with the Hong Baos (red envelops containing money) that I would receive from older relatives. Chinese New Year lasts for 15 days and it is a time for visiting relatives and friends who you may not have kept in touch with. Traditionally married couples will give Hong Baos to children or to younger single people. If you are still single at 30, you may receive Hong Bao but with many questions from relatives as to why you have not yet ‘tied the knot’. Hong Baos containing one dollar were considered very generous in my youth, where 20 cents was the normal gift In retrospect I do wonder why I was so happy to receive the Hong Baos. At the end of each day my siblings and I would have to hand our takings to our mother.
As she was on a strict budget from our father, she would recycle the contents of our Hong Baos in order to give to others! When it was my turn to give I would complain that it was too costly. I had many siblings friends and relatives with young children. I can vividly recall my mother’s response and haven’t complained since: “it is good when you can afford to give. Even if you cannot, it is good to try. Remember that when you give you need to do so from the heart, without motive or expectation of something in return,” she said. My mum’s values, especially with respect to giving, are deeply ingrained in me.
Because there isn’t a high mark-up on my products, I am disciplined in controlling my profit margin, only giving token discounts on my frames. Usually, I would rather lose the sale than offer large discounts.
Occasionally, there are customers who have overspent for the month and not prepared to buy a certain frame or painting that they genuinely like. Instead of issuing a hefty discount, I sometimes give the item as a gift. I know this will make them happy. Most are pleasantly surprised and accept my offer with appreciation. It makes their day and mine to see them so happy. However, I have had customers (who do not know me personally) who are so suspicious that they literally give the frame back and a blank stare, mumbling “No thank you” as they leave the gallery! Of course frames are not given away freely - I am running a business after all!. But at times I want a particular customer to have a gift. It could be for their past support or merely to see them happy. It is as simple as that.
Giving is not just about generosity, it has to be from the heart. It can be doing things for a friend or a stranger.
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